Sydney, Australia: Friday, 10 February, 2017 – eFront, the leading financial software and solutions provider for managing alternative investments, today announces that Pacific Equity Partners (PEP), a private equity firm specializing in buyouts, late venture, and late stage expansion capital, has adopted eFront’s flexible eFront Invest solution and will provide PEP with a single unified front-to-back office platform with which it can streamline its fund accounting and investor reporting tasks.
PEP was founded in 1998 and is based in Sydney. PEP is the largest private equity fund manager in Australia and New Zealand. PEP has had approximately A$7 billion of equity under management over time, and is currently investing PEP Fund V which is a A$2.1 billion investment vehicle.
PEP will replace its segregated systems and processes with an integrated solution across the front, middle and back office functions. The eFront Invest capabilities that PEP will use include cashflow management, fund accounting, portfolio management, reporting, dashboards, fundraising and CRM among others. The firm’s users will benefit from the tight integration among the eFront Invest modules, and eFront’s investor portal, eFront Investment Café, which will enable the Investor Relations team, for example, to use the same CRM with the back office CRM for fundraising efforts.
Commenting on the agreement, Sam Kong, Managing Director and CFO of PEP, said “As a consistent top quartile fund manager, PEP demands the leading edge solution across its fund management business. We are looking forward to beginning a fruitful partnership with eFront’s Australia based team and the global eFront community.”
Brett Angwin, Sales Director for Australia and New Zealand of eFront, said “We are delighted that Pacific Equity Partners, a major player in Australasian Private Equity, has chosen eFront to support its front, middle and back office operations. Our comprehensive integrated solutions, such as eFront Invest, eFront Investment Café together with our hosted managed service, deliver the gold-standard in alternative assets technology solutions. We very much look forward to the long term partnership with PEP.”